How to start your own Interior decoration Business

 

Interior decoration is a very lucrative business that does not require much capital to start than skill and ingenuity.

Below are the steps to follow:

Step 1

Learn the skill: The success of every business depends on the level of expertise of the staff. The ability to outsmart competition is a function of know-how, therefore learn the skill, know more about designs and possess vast knowledge about current happenings both locally and internationally.

You can get free online courses by clicking on this link

Step 2

Register your business: Registration of your business is important because it gives it a sense of an entity, being separated from you. You can incorporate your business in two ways, either as an enterprise or as a limited liability. If you’re targeting corporate organization it’s better to incorporate as a limited liability company. You can register your business online by clicking on this link 

Step 3

Segment your market: There are different markets for interior decorators, we have home, corporate organizations, government, events and occasion. Design different marketing strategies for each segment.

Step 4

Be Focused: After you have segmented the market for interior decorations, look for the segment you have the resources to serve and focus on how to perform excellently and outsmart your competitors.

Step 5

Marketing: Marketing is a must-do if you must succeed in any business. One of the easiest ways to make your marketing easy is to adopt social media marketing and before you do that effectively you need a business blog or website and fan page. Attend events to build networks. Your first customers should be your family, church and friends.

Customers Acquisition can be done through:

1. Marketing
2. Word of mouth- tell friends and relatives, your church members and associations.
3. Share fliers with pictures of your work
4. Email marketing with pictures
5. Create website to reach wider audience.
6. SEO

How much do you need to start with?

You do not need much capital to start; the most needed asset is the skill and ingenuity. But if you have some cash, try to print materials and create website to build reputation and reach wider audience. This may cost 30 – 40 thousand to start. You can use your house address as contact address for a start. However, marketing would require little capital.

You may like this : How To Promote Your Business Using website

How to charge?

The type of contract you get determines the price you charge. You have to consider the caliber/class of customer that needs the service, the cost of material and what your customer needs are; this would help in fixing the accurate price.

However, prices vary and fluctuate according to the business trend. During the off period price may be stable but during festive period price go high as a result of demand.

I hope you find this article helpful.